We collaborated with Chase, BuzzFeed, and Mass Appeal on a short film announcing the opening of a limited-edition pop-up “Pizza Joint” to fuel excitement for the return of Knicks basketball by celebrating New York’s greatest traditions: pizza, Knicks, basketball, and legendary hip-hop. 

Pro BMX Athlete Nigel Sylvester

THE
PIZZA JOINT

A Live Performance by
Raekwon

There aren’t too many things that are more ‘iconic NYC’ than a Pizza Joint, the New York Knicks and Run DMC

Client: Chase Bank & Buzzfeed
Agency: Mass Appeal
Award: Shorty Award